Creation of a shared tourist product by pooling the resources in the cross-border region of General Toshevo – Murfatlar. Training and information events for professionals and young people on topics related to tourism, cultural and natural heritage – two events in General Toshevo and two events in Murfatlar. Topic-related camps to promote the natural and cultural heritage to young people and children – one camp in General Toshevo and one camp in Murfatlar. Organization of a tourist forum in General Toshevo and Murfatlar, including events and concerts, Ethnographic and tourist exhibitions, information events for tour operators, entrepreneurs and journalists, visits to local tourist attractions. Printing of two travel guides. Preparation of information and advertising materials.